SaaS conferences 2026 and 2027: dates and prices

The SaaS conferences still worth a ticket this year are SaaStock Europe (Dublin, 13 to 14 October), Web Summit (Lisbon, 9 to 12 November) and Slush (Helsinki, 18 to 19 November). For 2027 planning, SaaStr AI Annual (11 to 12 May, San Mateo) is the date to lock first. Below: dates, cities, venues, ticket ranges and who each event actually suits.

TL;DR

• Three big European SaaS events remain in 2026: SaaStock Europe in October, then Web Summit and Slush in November.

• AWS re:Invent (30 November to 4 December, Las Vegas) is the late-year pick for infrastructure and cloud-native SaaS.

• SaaStr AI Annual 2027 runs 11 to 12 May in San Mateo, California. Dreamforce and INBOUND 2026 already happened in September.

• Book meetings before you fly. The event is the venue, not the pipeline.

SaaS conferences at a glance

Six events cover most of what a B2B SaaS team needs between now and mid-2027. Three are still ahead this year, one is a late-year cloud event, and two are the 2027 anchors.

Dates checked against organiser and event-listing pages on 27 September 2026. Confirm on the official site before booking travel.

Still ahead in 2026

SaaStock Europe, Dublin (13 to 14 October 2026)

SaaStock Europe is the most SaaS-specific event on this list. The 2026 edition runs 13 to 14 October in Dublin, with listings putting attendance around 4,500 (SaaStock event listing). It traditionally takes place at the RDS in Ballsbridge.

• Best for: founders and go-to-market leaders at European SaaS companies between early traction and scale-up.

• Why go: structured meetings are the core product. SaaStock's own pitch for recent editions leans on curated networking rather than stage content.

• Ticket range: listings put early-bird standard passes around €500 and full-access passes above €1,500, with startup discounts common. Check saastock.com for current tiers.

Web Summit, Lisbon (9 to 12 November 2026)

Web Summit is the scale play. The 2026 edition runs 9 to 12 November at the MEO Arena and FIL in Lisbon, with 70,000+ attendees, 900+ speakers and 2,300+ startups expected (Web Summit 2026 guide).

• Best for: SaaS companies selling into broad tech audiences, and founders raising.

• Why go: volume. If your buyers are "anyone in tech", this is where they are in one place.

• Ticket range: general attendee passes from roughly €895 early-bird, with startup packages from €495. Official tiers live on websummit.com.

• Watch out for: noise. Without pre-booked meetings, most teams leave with badge scans and sore feet.

Slush, Helsinki (18 to 19 November 2026)

Slush takes over Messukeskus Helsinki on 18 to 19 November, with founder and investor summits the day before (Slush 2026 overview). It's famous for its matchmaking tool and investor density.

• Best for: founders raising a round, and SaaS companies selling to other startups.

• Why go: investor meetings, fast. Less useful if your buyers are mid-market operations teams.

• Ticket range: indicative passes from about €295 to €1,295+, depending on type and timing (Wallonie Entreprendre listing).

AWS re:Invent, Las Vegas (30 November to 4 December 2026)

AWS re:Invent is not a SaaS conference in name, but for cloud-native and data-heavy SaaS it's where technical buyers and AWS partners gather. The 2026 edition runs 30 November to 4 December across venues on the Las Vegas Strip, with a published full price of $2,499 (GovEvents listing).

• Best for: infrastructure, security, data and developer-tool SaaS, and anyone selling through the AWS Marketplace.

• Why go: partner meetings and technical buyers. Less useful for pure sales-and-marketing tooling.

The 2027 anchors to budget now

SaaStr AI Annual 2027 (11 to 12 May, San Mateo)

SaaStr's flagship returns on 11 to 12 May 2027 at the San Mateo County Event Center in the San Francisco Bay Area. SaaStr's own page lists 12,500+ founders, VCs and execs, 250+ speakers and 4,500+ one-on-one networking meetings (SaaStr).

• Best for: B2B SaaS founders and revenue leaders, especially those selling into US mid-market.

• Why go: operator-to-operator content and the matchmaking app. It's the densest room of SaaS executives in any single week.

• Ticket range: launch tickets are already on sale, with members getting first access to the lowest price tier.

Dreamforce 2027 and INBOUND 2027 (dates to be confirmed)

Both happened in September this year: Dreamforce ran 15 to 17 September 2026 at Moscone Center in San Francisco (Salesforce Ben) and INBOUND ran 16 to 18 September 2026 in Boston (INBOUND help centre). Expect both back in roughly the same window in 2027.

• Dreamforce is for: anyone in the Salesforce ecosystem, from AppExchange vendors to consultancies.

• INBOUND is for: marketing and sales teams on HubSpot, and vendors selling into that ecosystem.

How to pick the right SaaS conference

Match the event to the buyer, not the brand. A simple filter works:

• You're raising: Slush, then Web Summit.

• You sell to European SaaS companies: SaaStock Europe.

• You sell to US SaaS revenue leaders: SaaStr AI Annual.

• You sell into a platform ecosystem: Dreamforce (Salesforce), INBOUND (HubSpot), re:Invent (AWS).

• You sell to "tech" broadly: Web Summit, but only with meetings booked in advance.

If two events fit, pick the smaller one. Smaller rooms mean more conversations per euro spent.

Turn a conference into pipeline

The ticket is the cheapest part of a conference. Flights, hotels and two or three days of senior time cost far more, so the return depends on what happens before you land.

1. Four weeks out: pull the speaker and exhibitor lists and build a target account list from them. Most organisers publish both.

2. Three weeks out: run a short outbound sequence to those accounts. One email and one LinkedIn touch, asking for 20 minutes at the event. Our outbound team runs this play before most major events.

3. Two weeks out: post about the event on LinkedIn from founder and seller profiles. People book meetings with names they recognise.

4. At the event: protect the calendar. Walk-up conversations are a bonus, not the plan.

5. Within 48 hours: follow up every conversation while it's fresh, and log it in the CRM the same day.

The same approach works from the organiser's side too, as in our lead generation for a professional conference case study. For a deeper version of this play, see our B2B event follow-up guide and the wider list of B2B events.

FAQ

What is the biggest SaaS conference in 2027?

SaaStr AI Annual is the largest SaaS-specific event, running 11 to 12 May 2027 in San Mateo, California, with 12,500+ founders, VCs and executives listed by the organiser. Web Summit is larger overall, but it covers all of tech rather than SaaS alone.

Which SaaS conferences are in Europe?

In the rest of 2026: SaaStock Europe in Dublin (13 to 14 October), Web Summit in Lisbon (9 to 12 November) and Slush in Helsinki (18 to 19 November). All three have founder, investor and go-to-market tracks.

How much do SaaS conference tickets cost?

Most major SaaS events price general passes between roughly €500 and €2,500, with early-bird, startup and group discounts. Travel and senior time usually cost more than the ticket, so budget for the full trip.

Are SaaS conferences worth it for lead generation?

They are when meetings are booked before the event. Teams that turn up without a target list and pre-event outreach tend to leave with badge scans rather than pipeline.

When should I book SaaS conference tickets?

As early as possible. Most organisers raise prices in stages, and hotels near the venue fill fast. For SaaStr AI Annual 2027, launch pricing is already available.

About this guide

We are GROU, a B2B pipeline agency that runs lead generation, outbound, and LinkedIn content for clients across manufacturing, fintech, iGaming, software, and professional services. Event dates in this guide were checked against organiser and event-listing pages on 27 September 2026.

This page is updated every month as organisers confirm new dates. If you run a SaaS event and want it considered for the list, get in touch.